Digital media advertising solutions that deliver the right audience at the right time.
Advertising opportunities within downloaded and streaming content viewed on portable consumer devices such an iPod, Zune, iPhone and other portable devices.- Content created by hundreds of professional and independent podcasters.
Shows on our network generate millions of video and audio downloads every month. - Customized sponsorship and media campaign solutions.
- Extend messages with Web 2.0 Marketers
- Dynamic ad insertion technology.
- Geographic targeting, local to global.
- Verifiable third-party reporting
Ensure your brand is well positioned for the consumer shift to digital media
Looking for a customized solution to reach your brand’s demographic and behavioral target audience? Drawing from a lineup of over 700 audio and video podcast shows, Wizzard has developed a set of 22 primary audience categories, everything from Technology to Comedy, Education to Fitness, Men’s and Women’s interest and much more.
To further refine targeting, Wizzard develops customized campaigns around specific show clusters. Other custom opportunities include individual show sponsorships where advertisers can be incorporated into future episodes, as well as the show’s promotional, community-building marketing efforts.
Today’s podcast shows spawn vibrant communities from which our advertisers will benefit.
Wizzard’s podcasters are true Web 2.0 marketers themselves. Many of the shows foster active websites, blogs, community forums, and email newsletter databases. Show-based sponsorships are extended into these environments to ensure your brand message is integrated wherever fans interact with the show.
An innovative tool for sophisticated campaign management.
Wizzard production staff identifies appropriate show break points to insert your ad spots. When your campaign completes, your spots are automatically removed, ensuring your ad creative only appears where and when you need it to.
Wizzard Media and Nielsen NetRatings ensure verifiable reporting accuracy
Nielsen’s SiteCensus program tracks every podcast download served by the Wizzard network, utilizing the most stringent download criteria. Then each campaign is independently certified to ensure the most accurate reporting possible.